The Client Brief
To position a new business in a very competitive market to stand out! The client wanted the brand to be strong and 'meant business!' to ensure she was represented correctly and to send a clear yet welcoming signal. Demographic was any business, from large corporate to new start ups. In addition they also wanted a separate logo for their blog helping todays youth get into their desired career paths.
The Solution
To create a logo and website with a welcoming and comfortable feeling, open to many with a sense that support is strong and always there, in the background. The blog logo needed to appeal  to teenagers with a reflection of a career journey.
#photoshop #indesign #illustrator  

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